A more thoughtful approach to design
Design should create feelings of clarity and delight. Looking pretty is simply not enough—it must be effective. I use design thinking frameworks and a words-first approach to create brands that feel meaningful, look great, and perform.
Some things I'm proud of
- Personally designed and developed 20+ websites
- Generated more than 150k in social following
- Created pitch decks responsible for over $3.5 million in investment
- My writing was archived by the US Library of Congress in 2019
(home of the world's fastest wi-fi + the world's nicest folks)
What matters to me
Intentions
I believe that the clarity of your intentions determine the quality of your outcomes. All things in life are created twice: once in the mind, and once in action. The clarity of the first creation will dictate the destiny of the second.
Simplicity
Simplicity is elegance, and elegance is beauty. It takes far more work and expertise to create something perfectly simple than something impressively complex. In today's saturated digital world, simple always beats clever.
Honesty
It's not hard to deceive people. And it's even easier to deceive yourself. A life well-lived is a life spent seeking the honest trust and speaking it bravely.
Love
Design makes things better. When design is done in the right way for the right reasons, it can be a true expression of love. I believe that love is the whole reason that life is worth living.